AdWords

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Recently Uploaded Slideshows 2008

Jeremy Luebke of Marketing Pilgrim discovered that Google AdWords is testing a larger and more branded Google Checkout button in AdWords results which appear above the fold.

Google Checkout Now Free 2007

Over at Marketing Pilgrim, Jeremy Luebke found that Google AdWords is testing a larger and more branded Google Checkout button in AdWords results which appear above the fold.

Google Checkout Now Free 2007

Inside AdWords: Promoted videos now in AdWords skip to main | skip to sidebar

Promoted videos now in AdWords 2009

Starting today, you can also visit the Campaigns tab in AdWords and activate the optional View-through conversion reporting column.

Announcing View-through conversion reporting on the Google Content Network 2009

So, if you were previously unable to use the Conversion Optimizer in AdWords, you may now be eligible to use it.

Do more with less -- Part 2 of 3 2009

One of the benefits of importing your Google Analytics Goals and Transactions into AdWords is that you can use them with the Conversion Optimizer, an AdWords CPA bidding tool that has been shown to help advertisers get more conversions from AdWords.

Import your Google Analytics Goals into AdWords and use them with Conversion Optimizer 2009

Whichever method you choose, you can add addresses from the same place in AdWords, in the Audience section of the Settings tab.

New Interface Thursdays: Best practices for location extensions 2009

Even if you're already taking advantage of the mobile opportunity in AdWords, this resource can help you think about other ways to integrate mobile into your broader marketing strategy, including:

Tips on mobile advertising with AdWords 2009

Feeding off the momentum of improvements we've made over the past year in AdWords, we recently released beta versions of the updated Keyword and Placement Tools.

Updated Versions of the Keyword and Placement Tools - Now in Beta 2009