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Examples
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The monthlong celebration of breast cancer awareness, now known as "Pinktober," kicked off last week when the mailman delivered our family's copy of Sports Illustrated for Kids.
Brian Reid: Think 'Poverty,' Not 'Pink' to Make a Difference in Breast Cancer This October Brian Reid 2011
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The monthlong celebration of breast cancer awareness, now known as "Pinktober," kicked off last week when the mailman delivered our family's copy of Sports Illustrated for Kids.
Brian Reid: Think 'Poverty,' Not 'Pink' to Make a Difference in Breast Cancer This October Brian Reid 2011
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Hyderabad saw a 'Paint-the-city-pink' campaign; Chennai had 'Pink Ribbon walks'; Hard Rock Café did a "Pinktober" drive in some cities; Mumbai's Taj Mahal Hotel was lit in pink in solidarity; and there was "pink-washing" of the online community, which ranged from innocuous appeals to ludicrous pink lingerie displays on Facebook.
Pink Alert Seema Singh 2010
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During the company's month-long "Pinktober" promotion, guests purchased specially marked products where a portion of the sales proceeds were earmarked for breast cancer research and awareness.
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Hard Rock Hotels Launches "Pinktober" Promotion To Fight Breast Cancer
HotelChatter - 2008
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It's time to speak up and make room for Stage IV, time to quit being overshadowed by the "Pinktober" campaign.
Nancy Davis: 40 Years and Still Waiting? Nancy Davis 2011
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It's time to speak up and make room for Stage IV, time to quit being overshadowed by the "Pinktober" campaign.
Nancy Davis: 40 Years and Still Waiting? Nancy Davis 2011
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We have reached the happy point where Pinktober now targets a demographic group of 11.5- year-old boys with a vague "awareness" message.
Brian Reid: Think 'Poverty,' Not 'Pink' to Make a Difference in Breast Cancer This October Brian Reid 2011
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It's time to speak up and make room for Stage IV, time to quit being overshadowed by the "Pinktober" campaign.
Nancy Davis: 40 Years and Still Waiting? Nancy Davis 2011
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It's time to speak up and make room for Stage IV, time to quit being overshadowed by the "Pinktober" campaign.
Nancy Davis: 40 Years and Still Waiting? Nancy Davis 2011
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