Definitions

from The American Heritage® Dictionary of the English Language, 5th Edition.

  • noun Intensive, forcible indoctrination, usually political or religious, aimed at destroying a person's basic convictions and attitudes and replacing them with an alternative set of fixed beliefs.
  • noun The application of a concentrated means of persuasion, such as an advertising campaign or repeated suggestion, in order to develop a specific belief or motivation.

from the GNU version of the Collaborative International Dictionary of English.

  • noun the process of forcible indoctrination into a new set of attitudes and beliefs.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun Alternative spelling of brain-washing.

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • noun forcible indoctrination into a new set of attitudes and beliefs

Etymologies

from The American Heritage® Dictionary of the English Language, 4th Edition

[Translation of Chinese (Mandarin) xǐ nǎo : , to wash + nǎo, brain.]

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Examples

  • He agreed the term brainwashing can be used in two different senses, involving an element of physical force and no such physical element.

    Professor says Scientology church tried to isolate him 2003

  • British journalist Edward Hunter translated the term brainwashing in his 1953 book, “Brain-Washing in Red China,” which described communist techniques for controlling the minds of nonbelievers.

    Could Elizabeth Smart be a victim of brainwashing? 2003

  • * Some one somewhere took the term brainwashing literally.

    Original Signal - Transmitting Buzz 2009

  • Melvin Bledsoe described what he called the brainwashing' of his son, saying Carlos was a happy teenager who changed after he went to college and converted.

    Emotions Run High at Hearing Devlin Barrett 2011

  • He spent his time in prison trying to undo the years of what he calls the brainwashing he received as a young man in Suweidi.

    CNN Transcript Nov 7, 2004 2004

  • But even though we've been inundated with all these waves of social engineering-that's what they call brainwashing nowadays-I'm nevertheless optimistic that, if we succeed in building up a force in Germany that reminds people about Germany's culture in science and art, that the German people is nevertheless a people with enormous potential.

    LaRouche's Latest EIR News Service Inc. 2010

  • Talk of "brainwashing" is everywhere -- this cleansing action allegedly to take place in a mere twenty minutes or so, unlike the lengthy, far less efficient efforts of the Chinese during the Korean War.

    Archive 2009-09-01 2009

  • I'd pay a subscription fee if I could have what you are talking about - and maybe a little less brainwashing from the advertisers ......

    What is going on here???? 2010

  • I'd pay a subscription fee if I could have what you are talking about - and maybe a little less brainwashing from the advertisers ......

    What is going on here???? 2010

  • This just sounds like brainwashing from a faith based therapist.

    Jenny Sanford on her husband: 'The ball is in his court' 2009

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