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Examples
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With hyperlocalism making marketing noise these days, many businesses are looking to leverage location-based enterprises such as Foursquare to microtarget potential customers where they live.
Marian Salzman: Corporations: Pillars of the Community? Marian Salzman 2011
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With hyperlocalism making marketing noise these days, many businesses are looking to leverage location-based enterprises such as Foursquare to microtarget potential customers where they live.
Marian Salzman: Corporations: Pillars of the Community? Marian Salzman 2011
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My model, it is said, is to “sharpen the differences, energize the conservative base, and microtarget the faithful.”
COURAGE AND CONSEQUENCE KARL ROVE 2010
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My model, it is said, is to “sharpen the differences, energize the conservative base, and microtarget the faithful.”
COURAGE AND CONSEQUENCE KARL ROVE 2010
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The Goal of FADA, is to microtarget and help 5,000 girls get back to primary school in 5 countries from geographic areas with stubbornly low rates of completion of primary school by girls.
Pedro C. Moreno: Just Released: YouTube Video on Fathers and Girls Education 2009
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And eventually, if more advertisers got on board, the ability to microtarget ads to reader interests could be very lucrative.
Time Inc.’s Mine: A customization effort that’s only slightly creepy » Nieman Journalism Lab 2009
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Hunting For Democrats in Red Country: The New York Times 'Leslie Wayne, has a look at how Democrats are learning to microtarget, a political art heretofore more associated with Republicans.
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You microtarget on stuff that's expensive, like phones.
Microtargeting Myth vs. Fact Ruffini, Patrick 2008
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E-mail is the cheapest form of communication, and so it's not necessarily cost-effective to microtarget.
Microtargeting Myth vs. Fact Ruffini, Patrick 2008
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Digitalization, corporate consolidation, corporate marketers 'effort to microtarget potential customers and the expanding demands of the national security state are combining to enable the creation of a Big Brother corporate-state nexus.
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