Definitions
from Wiktionary, Creative Commons Attribution/Share-Alike License.
- noun The use of
mobile technology in commerce
Etymologies
Sorry, no etymologies found.
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Examples
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MXit is a instant messaging platform with 39 million registered users, mostly in Africa, for gaming, social involvement, m-commerce and advertising.
Activate 2011: Mobiles look set to play a big role in Africa's development | Madeleine Bunting 2011
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The appeal could reach even further if your website is available for m-commerce opportunities, putting you at an advantage with the app savvy.
Lacroix M. Scott: Brand Expansion Is the Way to Retail Recovery Lacroix M. Scott 2012
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In June, O2, Everything Everywhere and Vodafone announced their m-commerce joint venture, to sell mobile advertising and develop mobile payment systems.
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There are m-commerce trials that have done well, certain markets have done better.
Mobile Wallet: Coming Soon? Tom Kaneshige 2010
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Use of m-commerce—buying via a phone—is 50% higher among blacks and Latinos.
Smartphones Are Bridging the Digital Divide Lucy Hood 2011
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Three's regulatory affairs director, Stephen Lerner, said: "The planned and explicit exclusion of Three from the proposed UK m-commerce joint venture is designed to weaken Three's ability to be a competitive force in the UK and denies the initiative's claimed ambition to be a 'one stop shop' for m-commerce."
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In fact the success of the venture depends upon its technology being available so that anyone can create m-commerce services and reach the widest possible audience.
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The m-commerce venture is designed to speed up the introduction of mobile advertising and payment services.
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The m-commerce partners responded saying that although not a shareholder, Three would have access to its services on equal terms: The services developed by the joint venture and the technology that underpins them will be available to third parties, including Three, on the same basis as the venture's three shareholders.
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It is the key to generate very uniquely Indian mobile phone applications in the area of m-commerce and m-information, the most progressive service platform anywhere.
Sunil Chacko: Risk Management in Introducing High-Technologies Into High-Growth Markets Sunil Chacko 2012
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