Definitions
from Wiktionary, Creative Commons Attribution/Share-Alike License.
- noun A point of contact.
- noun business An
encounter wherecustomers andbusiness engage toexchange information, provide service, or handle transactions. For example, inretail banking the touchpoints include tellers andATMs .
Etymologies
from Wiktionary, Creative Commons Attribution/Share-Alike License
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Examples
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A touchpoint is the interaction between an organization and its customers; this is how customers recognize the promise of your organizations 'brand.
Recently Uploaded Slideshows jmckeever 2009
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Corcoran uses the word "touchpoint," which by standard definition, refers to any point of contact between a buyer and a seller.
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The metric that we need to measure is this touchpoint for mothers and fathers and children and best friends that they can remember fondly, and it's one of those lifelong memories....
D.C. sports owners rooting for each other Dan Steinberg 2011
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There's a generation of Redskins fans that have that as a touchpoint, and I hope to be able to deliver that to Caps fans.
D.C. sports owners rooting for each other Dan Steinberg 2011
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It provides a touchpoint for your potential customers, who are deciding if they should trust you with their business.
Women Grow Business » Growing Into the Title of CEO: It Starts Today 2009
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Berry Brazelton, an expert in infant development, states that this fussy period is a normal “touchpoint” or parenting challenge.22 His research reveals that an overload of stimuli such as bright lights, loud noises, and feelings of hunger throughout the day causes the predictable fussiness.
Pregnancy, Childbirth, and the Newborn Penny Simkin 2010
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Shivakumar (Shiv), head of Service Operations at Nokia India, was working relentlessly to reduce Turn-Around Time (TAT) and provide an excellent service experience at every touchpoint.
The Power of Co-Creation Venkat Ramaswamy 2010
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Shivakumar (Shiv), head of Service Operations at Nokia India, was working relentlessly to reduce Turn-Around Time (TAT) and provide an excellent service experience at every touchpoint.
The Power of Co-Creation Venkat Ramaswamy 2010
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At HP, we believe that information will be the most valuable resource in the 21st century, and we are working to innovate at every touchpoint of information to democratize its power across the global community.
Prith Banerjee: Personal Computing 2015: A New Window to a World of Information 2010
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Berry Brazelton, an expert in infant development, states that this fussy period is a normal “touchpoint” or parenting challenge.22 His research reveals that an overload of stimuli such as bright lights, loud noises, and feelings of hunger throughout the day causes the predictable fussiness.
Pregnancy, Childbirth, and the Newborn Penny Simkin 2010
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