Definitions

from The American Heritage® Dictionary of the English Language, 5th Edition.

  • noun The act or process of buying and selling in a market.
  • noun The strategic functions involved in identifying and appealing to particular groups of consumers, often including activities such as advertising, branding, pricing, and sales.

from The Century Dictionary.

  • noun The act of going to or transacting business in a market.
  • noun That which is bought or sold; a supply of commodities from a market.

from the GNU version of the Collaborative International Dictionary of English.

  • noun The act of selling or of purchasing in, or as in, a market.
  • noun Articles in, or from, a market; supplies.
  • noun The activities required by a producer to sell his products, including advertising, storing, taking orders, and distribution to vendors or individuals.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • verb Present participle of market.
  • noun Buying and selling in a market.
  • noun uncountable The promotion, distribution and selling of a product or service; includes market research and advertising.
  • noun archaic earlier (until the 1920’s), shopping, going to market.

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • noun shopping at a market
  • noun the exchange of goods for an agreed sum of money
  • noun the commercial processes involved in promoting and selling and distributing a product or service

Etymologies

Sorry, no etymologies found.

Support

Help support Wordnik (and make this page ad-free) by adopting the word marketing.

Examples

  • Wouldn't it be cool if one of you came up with the title marketing likes best?

    Winners! And weird life stuff. Ann Aguirre 2008

  • Wouldn't it be cool if one of you came up with the title marketing likes best?

    Archive 2008-07-01 Shirley Damsgaard 2008

  • Remember that most of the time, your competition in marketing is the kind of people who had NO idea there was a market for a Jesus movie to make $200 million in between JFK and LAX.

    The alleged ad scarcity « BuzzMachine 2005

  • I have been a marketer for almost 20 years, and one of the classic mistakes in marketing is to rely too much on your own experience and preferences.

    Coyote Blog » Blog Archive » Browser Market Share? Depends on Who You Ask 2005

  • Through discussions with members of the financial community, we now understand the initial perception of the term marketing is often considered synonymous with commodity price exposure, speculation and trading in the conventional Wall Street sense.

    SeekingAlpha.com: Home Page 2010

  • The abbreviated versions of these discussions are the term marketing is commonly understood among our producer and refiner customers as deemed back-to-back margin business where we have no out right commodity price risk.

    SeekingAlpha.com: Home Page 2010

  • Through discussions with members of the financial community, we now understand the initial perception of the term marketing is often considered synonymous with commodity price exposure, speculation and trading in the conventional Wall Street sense.

    SeekingAlpha.com: Home Page 2010

  • The abbreviated versions of these discussions are the term marketing is commonly understood among our producer and refiner customers as deemed back-to-back margin business where we have no out right commodity price risk.

    SeekingAlpha.com: Home Page 2010

  • Smith is currently head of marketing for Madame Tussauds UK but will now take the title marketing director at the Legoland Discovery Centre brand.

    mad.co.uk : Today's Breaking News 2009

  • The hiring company must certify that the title marketing representative will receive training on Insurance Code Section 12404 (see below) within sixty days of the hiring date.

    Realty Times Real Estate News Channel 2008

Comments

Log in or sign up to get involved in the conversation. It's quick and easy.

  • Marketing has been redefined. The official American Marketing Association definition is now:

    Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

    Right...

    January 18, 2008

  • Buncha meaningless jargon. The "official" American Marketing Association, eh? Well who appointed them Judge Judy and executioner?

    January 18, 2008

  • So when the mugger says: "Your money or your life!" that's marketing? I mean, he's giving a set of instructions for creating an offering that has value for his, well, customer... What's wrong with the traditional definition: Stuff you say to get people to buy (into) things.

    January 18, 2008

  • According to the linked article, the 'new definition includes the role marketing plays within society at large, and defines marketing as a science, educational process and a philosophy — not just a management system. It also expands the previous scope of the term to incorporate the concept that one can market something to "do good."'

    Is it not working, then...?

    January 18, 2008

  • Marketing really is unbelievable bollocks, isn't it?

    January 18, 2008

  • Wow. They really marketed the definition of marketing, didn't they?

    January 18, 2008

  • I think they ended up with murketing.

    January 18, 2008

  • There you go.

    January 18, 2008